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My work today is a culmination of many years of painting, thinking and experiencing. My urban pop expressionist work is created by sifting through material to find just the right imagery that connects to establish a particular narrative. This art mixes my background of typography, mixed media collage, abstract expressionism and cubism.
In his photographic series of "Bookscapes" the assembled libraries only exist in his photographs. From photos of different bookshelves, he reorganizes them into a creative digital composition of a new thematic "Bookscape". The relationship each viewer experiences is almost immediately personal depending on the theme of the particular assembled library and the viewers relationship to that theme. Some examples of "Bookscape" themes are Hollywood, Rock and Roll, Fashion, Architecture, Art, etc. His series "Seascapes" uses the same beach background, juxtaposed with another photograph to create a totally different physiological affect on the viewer. Some of the beaches have a semi truck located on them while others may have delapidated buildings. Some of the elements like the semi truck contain Grossman's other personal photographs such as the "Bookscapes" integrated into them. The final product is a photograph that makes us believe in something that would naturally be preserved as unlikely or impossible to be comprehended to be perfectly normal. It creates an escape from our realities.
My process may be complex but my images are simple. They are a slice of life past and present that tell a story. As I develop a montage of images a story emerges which invites the viewer to experience the tale. The creative process I use comes from my skill set and life experiences. I use vintage images and my own photos always choosing images that I connect with. I hope the viewer finds a connection that either evokes a feeling or thought. My topics are iconic imagery mixing the current with the past, may times I use images of women to give a voice and sense of empowerment. A universal connection is what I strive for. My art is a metaphor for life, the complexity of everyday life reveals that we are all simply human.
Based on the ephemera of modern urban life, my paintings explore the things we look at each day without seeing. Though everything is game imagery-wise, I am drawn to advertising images and glyphs, the visual shorthand of contemporary culture. As a painter, I have as an objective to explore the subtexts and uncover the possibilities of seemingly innocuous marketing imagery. The chief ambition of art, I believe, is to change the way we look at the world around us. Bright colored blocks compose my acrylic paintings. I enjoy the look and feel of loose, graffiti-like marks, text, and “noise” against these vividly hued planes. Usually I paint with layers, with each new layer showing a bit of the one beneath, either by transparency, an unpainted “window” area, or by a scraping away of recent layers. Often this process yields unexpected colors and forms. Similarly, I use corrugated cardboard, bubble wrap or other common materials to apply paint in tightly striped registers, creating texture, space, and still more unintended forms. Played against this pictorial depth are images that are hard edged and, at times, almost aggressively flat. A vibrant tension is produced by the interplay between these forthright, graphic forms and the painterly, almost old world concern for surface qualities